Posted inPay-Per-Click (PPC) Advertising
What Are Single Keyword Ad Groups (SKAGs) in PPC Marketing?
Single Keyword Ad Groups, otherwise known as SKAGs, is a pay-per-click marketing strategy which aims…
Posted inPay-Per-Click (PPC) Advertising
The Ultimate Guide to PPC (Pay-Per-Click) Marketing
Unlike other forms of marketing, pay-per-click advertising can deliver instant results. When used correctly, it…
Posted inPay-Per-Click (PPC) Advertising
Google Ad Optimisation Scores: How To Perfect Yours
If you are new to Google Ads, there is countless other things you should be…
Posted inDigital PR
What is Digital PR?
Digital PR is a strategy used to promote a business online and build brand awareness. Find out more about it in this article.